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EUROLUCE 2017

Bespoke Light, Time, Space
Hall 13 - Stand C01-C05

Objects with a clear design look, pieces of furniture with an imposing yet graceful appearance, Oluce's products are stunningly able to create a dialogue through styles and generations, merging perfectly with the settings in which they are. At Euroluce 2017, the company will present itself and its new collection and will arrange a stylish, intimate and cosy mise-en-scène, but also an actual stylistic and temporal narration.

Unveiling its new space inside Pavillion 13, Oluce makes its appearance at Stand C01-C05 with a larger area and an extremely appealing set-up.

The creator of this exhibition space, Ferruccio Laviani outlines a world composed of several settings and precious details, confirming the strong bond with the company that first arose during Euroluce 2015. The stand becomes a micro-architectural space contrasting large surfaces and more intimate, cosier settings. The products and collections define a refined living area, made up of elaborate grandeur, cosy environments and contemporary shapes. The set-up is completed by an area dedicated to Oluce's Bespoke Tailoring, an extremely flexible customisation service created to meet all contract demands.

THE NEW COLLECTION

The undisputed leading figures on the scene, this year Oluces products define an aesthetic, chronological story, developing as a temporal narration which uninterruptedly binds the past, the present and the future. Objects designed by different hands, expressions of different cultures and time periods, associated by the company's unmistakable style, which will serve as a fil rouge for the whole collection.

OLUCE AT MILAN FURNITURE FAIR 2017

The Oluce creations are present in the stands:

  • Arflex - Hall 5 - Stand B07
  • Frag - Hall 20 - Stand C08/C10
    (Oluce exclusive sponsor for the lighting)
  • Potocco - Hall 7 - Stand L19/M20
    (Oluce exclusive sponsor for the lighting)
  • Lema - Hall 7 - Stand B15/C24
  • Minotti - Hall 7 - Stand E27
  • MisuraEmme - Hall 5 - Stand F07/G06
  • Molteni&C - Hall 20 - Stand A01/B02/C02
Bespoke Tailoring - Photo Federico Cedrone

Oluce and its Bespoke tailoring service

The Oluce experience and its connection to the world of design recently led to the creation of its Bespoke Tailoring service, a special section dedicated to contract work.
Its Bespoke Tailoring is set-up as a "product personalization" service conceived especially for this type of creation.

 

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