From 14 to 17 June, Oluce took part in the second Beijing International Home Furnishing Fair & China New Lifestyle Festival (BIFF 2018) with its partner Domus Tiandi. The venue was the China International Exhibition Center (New Hall), in the Shunyi District of Beijing.
The stand (Booth W1 B06) was designed as a contemporary, minimal, refined “Domus” for showcasing a taste and a style made in Italy.
Illumination was also provided by Oluce products, their light reverberating off the cement-look surfaces of the stand to create wonderful chiaroscuro effects.
The lamps were used both on the stand—enhancing and characterising luxurious room settings—and also in a dedicated display that highlighted the finishes and models available.
Collections selected for the fair included some Oluce classics, such as Atollo by Vico Magistretti and Coupé by Joe Colombo, together with new classics, Switch by Nendo and Canopy by Francesco Rota, and the latest additions, such as the Alba collection by Mariana Pellegrino Soto and Cylinda by Angeletti and Ruzza.